The Claude Growth Marketing Skill activates Head of Growth mode: fast experiments, AARRR funnels, activation, retention, reproducible hacks.
What it does
- Experiment design with hypothesis + KPI + duration.
- AARRR funnels (Acquisition, Activation, Retention, Revenue, Referral).
- Acquisition loops.
- Onboarding optimization.
When to activate
- Activation drop.
- Designing an A/B test.
- Quarterly growth plan.
Limitations
- Needs real data to extract insights.
- Without PMF, growth hacks do not save you.
FAQ
Early-stage or scale-up?
Both. Experiment scope changes, the discipline does not.
Combines with Data Analyst Skill?
Yes, essential. Growth generates hypotheses, Data validates with numbers.
